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SWOT
Analysis

To understand how the regeneration should take place it is critical to undertake a SWOT analysis of the site. This weighs up the site's strengths, weaknesses, opportunities and threats.

Strengths

  • Proximity to central London

  • Flat Land

  • Good transport connections, road, underground, DLR, Airport

  • Waterfront

  • Large site

Opportunities 

  • Business area near Canary Wharf

  • Single land owner

  • Enterprise zone

  • Opportunity area

Weaknesses

  • Aircraft noise

  • Narrow long site

  • Building height restrictions

  • Disconnected from the rest of Newham

Threats

  • Flooding, site further down the river from the flood barrier

  • Airport expansion

Transport Strengths

The Royal Albert Docks have a huge amount of transport links. London city airport is based in the docks combined with the Docklands Light Railway, the underground and the A1020 stretching the entire length of the site.

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Airport Weaknesses

Although the Airport does bring huge financial and employment benefits to the borough of Newham, the airport does come with local issues. One obviously in the noise that taking off and low flying aircraft creates in the surrounding area and the other is the height restriction on buildings restricts the profit that can be made in creating a high-density development.

London-City-Airport-FEAT.jpg
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